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Thursday, October 18, 2012

Will an FTC Prize End Robocalls?

I like this too:

FTC Offers $50,000 Prize to End Robocalls, by Kevin Drum: Economists have long touted the value of prizes to motivate innovation. ... Today, the FTC announced a prize for a ... worthy cause:

After years of using traditional regulatory tools to block billions of illegal marketing calls, the FTC says, the agency is launching a public contest in search of new technical solutions.

The prize: $50,000.

....The agency will be taking entries between Oct. 25 and Jan. 17. Judges will score proposals based on workability (worth 50 percent), ease of use (worth 25 percent) and the idea’s potential for a wide rollout (worth 25 percent). Applicants can submit ideas to block pre-recorded marketing calls on landlines, cellphones or both.

Hooray! Seriously. I don't know if this will work, and I don't know if $50,000 is enough, but this is a great idea. It's exactly the kind of thing that might prompt some unappreciated genius to come up with a harebrained idea that's just crazy enough to work. We should do more stuff like this.

    Posted by on Thursday, October 18, 2012 at 06:37 PM in Economics, Technology | Permalink  Comments (13)

          


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