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Monday, September 01, 2008

Browser Wars

Microsoft's new browser will have the ability to block Google ads. Google's answer to this challenge to their business? Release a browser of their own and try to bypass IE altogether:

A fresh take on the browser, Google Blog: At Google, we have a saying: “launch early and iterate.” While this approach is usually limited to our engineers, it apparently applies to our mailroom as well! As you may have read in the blogosphere, we hit "send" a bit early on a comic book introducing our new open source browser, Google Chrome. We will be launching the beta version of Google Chrome tomorrow in more than 100 countries. ...

[W]e began seriously thinking about what kind of browser could exist if we started from scratch and built on the best elements out there. We realized that the web had evolved from mainly simple text pages to rich, interactive applications and that we needed to completely rethink the browser. What we really needed was not just a browser, but also a modern platform for web pages and applications, and that's what we set out to build.

On the surface, we designed a browser window that is streamlined and simple. To most people, it isn't the browser that matters. It's only a tool to run the important stuff -- the pages, sites and applications that make up the web. Like the classic Google homepage, Google Chrome is clean and fast. ...

Under the hood, we were able to build the foundation of a browser that runs today's complex web applications much better. By keeping each tab in an isolated "sandbox", we were able to prevent one tab from crashing another and provide improved protection from rogue sites. We improved speed and responsiveness across the board. We also built a more powerful JavaScript engine, V8, to power the next generation of web applications that aren't even possible in today's browsers.

This is just the beginning -- Google Chrome is far from done. We're releasing this beta for Windows... We're hard at work building versions for Mac and Linux too...

We owe a great debt to many open source projects, ... and in that spirit, we are making all of our code open source as well. ...

    Posted by on Monday, September 1, 2008 at 02:43 PM in Economics, Web/Tech | Permalink  TrackBack (0)  Comments (14)

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